Humanscale presents Bodies in Motion at Salone Del Mobile
Bodies in Motion is an exploration of the essence of human movement and a visual metaphor of Humanscale’s commitment to ergonomics.
The experiential installation highlights the company’s pioneering use of natural ergonomics, which draws on the laws of physics and motion to design products that automatically adapt to the user’s position.
Humanscale invited long-time design collaborator Todd Bracher to design a multi-dimensional experience at Salone Del Mobile. With interest in exploring new modes of expressing human movement, Bracher tapped Studio TheGreenEyl, a design and research practice with a focus on digital design. The installation reinterprets the original scientific method of motion perception developed by Swedish psychophysicist Gunnar Johansson in 1973, which involved placing lights on key points of the human body to highlight movement.
Bodies in Motion applies 21st century technology of digital projection and sensors to collect and communicate data through 15 beams of light that project across the space in a striking visual display.
All of Humanscale’s work tools were designed to improve the human experience. Developed alongside our team of professional ergonomists, our award-winning solutions inspire movement and support overall well-being in the office and beyond.
‘Bodies in Motion gives a new interpretation to the idea of human movement and pays homage to the science and innovation at the core of our products and services’– Leena Jain, Chief Marketing Officer, Humanscale.
The display can be seen in the historic vaults located under Milano Central Station, as part of the third edition of Ventura Centrale.
Contact us for more information or images about any of the above. If you are in Milan this week and would like to catch up, contact Informare Founder Anna King or Director Cora Kemp who are in the city for the week.